Will Buying Siding Leads be Profitable for You?

Directions:

1. Review the "pre" loaded editable form fields.
2. Adjust the editable form fields to reflect your averages, best case scenarios & worst case scenarios.
3. Make up your own mind.

Note: The Initial Numbers below have intentionally been left at the Low-End of the spectrum to keep these numbers REAL for most contractors, your numbers should (more than likely) be better.

Example Siding Job Scenario
Initial Values:	Typical "Complete" Vinyl Siding Job Installed by a Quality Siding Company National Average Vinyl Siding Price

Your Average Closing Percentage Rate

Total Leads Received Closed Sales   Adjust to your typical "Close Rate." 33.33% Closing Percentage Rate  [ ( Closed Sales  ÷  Total Leads Received )   x   100 ]

How Much Each Siding Lead Costs You

$ Per Lead Cost   Remember You're Paying for Results not Maybes! - You only pay for Actual Leads not countless Blind Advertising Efforts. $ 315.00 Total Cost of Leads this Example  [ Per Lead Cost  x  Total Leads Received ] $ 105.00 Per Closed Sale Lead Cost  [ Per Lead Cost  x  Total Leads Received ]

Your Average Siding Job

$ PSF Price - Your Average Per Square Foot (psf) Price to Your Client ( As per National Vinyl Siding Average Price ) Job SqFt - Your Average Job Size in Square Feet (SqFt) ( Siding Term: 1 Square = 100 Square Feet ) $ 11,000.00 Gross Client Job Cost  [ PSF Price  x  Job SqFt ]

Your Average Costs & Gross Profits per Siding Job

$ Psf M&L Cost - Your Average "Materials & Labor" Cost (psf)   *Due to huge variations, Company Overhead & Salesman Wages are not calculated here.  Of course you may adjust this number to include your other costs. (This is a good number to start with for most companies.) $ 4,500.00 Gross Co. Job Costs - Gross Company Job Costs per Siding Job  [ Job SqFt  x  Psf M&L Cost ] $ 6,500.00 Gross Co. Job Profits - Gross Company Job Profits per Siding Job  [ Gross Client Job Cost  -  Gross Co. Job Costs ]

The Bottom Line - Your Profitability Break-Down for this Example

$ 33,000.00 Total Sales  [ Gross Client Job Cost  x  Closed Sales ] $ 19,500.00 Total Gross Profits  [ Gross Co. Job Profit  x  Closed Sales ] $ 315.00 Total Cost of Leads  [ Total Cost of Leads ] 6,190.48% Return On Investment (R.O.I.) %  [ ( Total Gross Profits  ÷  Total Cost of Leads ) x 100 ] $ 61.90 R.O.I. per Dollar You Invest  [ Total Gross Profits  ÷  Total Cost of Leads ]